"The early bird gets the worm, but the second mouse gets the cheese" Jon Hammond
Updated for our times -- the Rules for Radicals by Saul Alinsky for my friends who deal with bureaucracy and other cultural standoffs.
1. Power is what you have *and* what onlookers *and* your opposition thinks you have.
2. Never go outside of your experience. The result is confusion, doubt, and retreat.
3. Wherever possible go outside of the experience of the opposition. Here you want to cause confusion, doubt, and retreat.
4. Make the opposition live up to their own book of rules.
5. Humor is our most potent resource. It is almost impossible to counterattack someone's sense of mirth. Also it unsteadies the opposition who then react to your advantage.
6. A good tactic is one that you enjoy. If you are not having a ball doing it, there is something wrong with the tactic.
7. A tactic that drags on too long becomes a drag. People can sustain enthusiastic interest in any issue for only a limited time, after which it becomes a ritualistic commitment.
8. Keep the pressure on, with different tactics and actions, keep on learning and reaching out and recruit everything that happens over to your side of the understanding.
9. The threat is usually more terrifying than the thing itself.
10. Keep the pressure on. Maintain a constant pressure on the opposition. Sometimes the most effective action is simply failing to leave. The USSR simply wasn't there one morning. Learn from this.
11. If you push a negative hard and deep enough it will break through into its counterside; this is based on the principle that every positive has its negative. Read Copy This! for practical details.
12. The price of a successful attack is a constructive alternative. You have to know what to say when your opponent asks you, "If you're so smart, what would you do?"
13. Pick your target, freeze it, personalize it, and polarize it. Don't attack an abstract such as a corporation. Identify a responsible individual and ignore attempts to shift or spread the blame.
The personal is political.
And do visit Jon, he's got a marvelous spirit, bound to cheer you:
http://www.jonhammondband.com/
Happy Thanksgiving!
JulieB
Updated for our times -- the Rules for Radicals by Saul Alinsky for my friends who deal with bureaucracy and other cultural standoffs.
1. Power is what you have *and* what onlookers *and* your opposition thinks you have.
2. Never go outside of your experience. The result is confusion, doubt, and retreat.
3. Wherever possible go outside of the experience of the opposition. Here you want to cause confusion, doubt, and retreat.
4. Make the opposition live up to their own book of rules.
5. Humor is our most potent resource. It is almost impossible to counterattack someone's sense of mirth. Also it unsteadies the opposition who then react to your advantage.
6. A good tactic is one that you enjoy. If you are not having a ball doing it, there is something wrong with the tactic.
7. A tactic that drags on too long becomes a drag. People can sustain enthusiastic interest in any issue for only a limited time, after which it becomes a ritualistic commitment.
8. Keep the pressure on, with different tactics and actions, keep on learning and reaching out and recruit everything that happens over to your side of the understanding.
9. The threat is usually more terrifying than the thing itself.
10. Keep the pressure on. Maintain a constant pressure on the opposition. Sometimes the most effective action is simply failing to leave. The USSR simply wasn't there one morning. Learn from this.
11. If you push a negative hard and deep enough it will break through into its counterside; this is based on the principle that every positive has its negative. Read Copy This! for practical details.
12. The price of a successful attack is a constructive alternative. You have to know what to say when your opponent asks you, "If you're so smart, what would you do?"
13. Pick your target, freeze it, personalize it, and polarize it. Don't attack an abstract such as a corporation. Identify a responsible individual and ignore attempts to shift or spread the blame.
The personal is political.
And do visit Jon, he's got a marvelous spirit, bound to cheer you:
http://www.jonhammondband.com/
Happy Thanksgiving!
JulieB
posted by JulieB at
8:43 AM
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